42+ Jon Gordon Quotes On Culture. Great leaders build and drive great cultures. Culture consists of the shared purpose, attitudes, values, goals, practices, behaviors, and habits that define a team or organization. ٦ ذو الحجة ١٤٤١ هـ. Thrive during challenges and change · develop leaders in your organization · create a great culture · overcome negativity · build a connected and committed team . Find the best jon gordon quotes, sayings and quotations on picturequotes.com. You are the leader and you must spend your time, energy, and effort creating and building the culture of your team and organization. Expectations and beliefs drive behavior; And habits create the future. Gordon (born january 20, 1971) is an american author and speaker on the topics of leadership, culture, sales, and teamwork. Negative people often tend to create negative cultures whereas positive .